IMEX America: Helping buyers learn about technology

Planners are sampling the latest tech solutions for event planning, budgeting and sourcing at the TECHknowledge Area at IMEX America.

Tahira Endean, on the “Top Five Women in EventTech” panel said: “The exhibitors have been very helpful in putting the technology into context. We’ve also had great feedback from the buyers who’ve been on the tours.”

It’s no secret that the best way to understand and learn to use new technology is to see it in action. Meeting planners at IMEX America, currently taking place in Las Vegas, have been finding out about event technology and meeting the experts behind the latest innovations in a new series of EventTech Tours running throughout the show. Led by Tahira, the tours feature several companies who are leading the way in technology for the meetings and event sector.

Carrie Drummond of Ansible by Red Hat, who took part in one of the tours said: “I’m really happy I came on this tour. It’s given me a short taste and insight into several types of technologies that I only know a little about and which are not on my appointment schedule.”


Connaissance TECHNIQUE

Experts are on hand to deliver targeted technology sessions, TECHbytes, answering questions on hot topics such as Snapchat, Slack, OneNote and wearable technology, and guiding visitors through the latest tech in the Gadget Lab.

En plus des EventTech Tours, près de 40 sessions de formation couvrant divers aspects de la technologie se déroulent dans le Inspiration Hub pendant le salon et suscitent un grand intérêt.

In the run up to the show, buyers have also had the chance to use Zenvoy, a new networking technology.  IMEX has introduced this one-to-one business introduction service for professionals, groups & events to enable buyers to meet like-minded colleagues and make better contacts more easily at the event. Joanna Oliver of EmCare said, “I’m excited to see IMEX doing this, it helps to find expertise easily, to share experiences and make valuable connections.”

En plus de découvrir les derniers développements technologiques, les planificateurs ont également eu un aperçu de certaines des technologies qui feront des vagues dans l'industrie lors du #IMEXpitch. Les start-ups de la technologie événementielle ont eu l'opportunité de présenter leurs produits à un public de professionnels de l'événementiel lors du salon. Les cinq finalistes ont présenté leurs produits devant un public en direct. Grip, basée à Londres, la première solution de mise en réseau d'événements basée sur l'intelligence artificielle au monde, a été couronnée gagnante par un jury d'experts.



Grip recevra un espace gratuit sur le pavillon de la technologie lors du salon de l'année prochaine en plus de l'exposition à la presse et au marketing.

IMEX America se déroule actuellement au Sands Expo and Convention Center au Venetian® | Le Palazzo® Las Vegas du 18 au 20 octobre 2016, précédé du Smart Monday, le 17 octobre.

eTN est un partenaire média pour IMEX.

Laisser un commentaire